Project Brief
Client: I Save Bees - Huntington Beach, CA USA
Role: Branding / Film & Photo Content Creator
Duration: 2 years
Environmental Conservation
and Advocacy
As a self-funded initiative, I cultivated I Save Bees into a compelling personal brand aimed at enlightening audiences about the splendor of bees. My mission: transform perspectives from fear to profound appreciation for this often misunderstood yet vital creature. This two-year case study involved extensive networking with diverse organizations and businesses. They embraced my work as a powerful tool to educate on bees, beekeeping, and organic farming practices—contributing collectively to the crucial cause of saving the bees
Film On Display
Museum Of Surry, BC Canada 2021-2023
Exciting news! My film, 'About Bees: Honeycomb Uses,' has found a special place in the honeycomb section of the 'BEES!' exhibit at the Museum of Surrey. Even more thrilling, you can catch this short film at the Museum of Surrey, BC, Canada, and two other fantastic locations! The collaborative showcase will be running from October 2021 to October 2023. I can't wait to share updates on this bee-inspired journey with you!
Visit the interactive museum tour here: https://my.matterport.com/show/?m=EN9c5bV33Ur
Artwork Featured in Gallery!
Dec 2021 - March 2022
CREATIVE AID Gallery @ the Mission Viejo Kaleidoscope
This gallery made its debut at the prestigious Kaleidoscope in Southern California, specifically in Orange County. Within this vibrant setting, my photographic contribution took center stage, offering viewers a unique and immersive journey into the mesmerizing macrocosm of honeybees in their undisturbed lives. Through the lens of my camera, attendees were transported into the intricate and often overlooked aspects of bee existence, capturing moments that unveil the beauty and complexity of their natural behavior. The exhibit not only showcased the delicate balance of nature but also invited the audience to appreciate the often unseen world of these remarkable pollinators.
Short Educational Series About Bees
I meticulously curated a succinct yet visually captivating film series with a singular focus on educating people about the vital role of bees. Each carefully crafted short film, accompanied by impactful imagery, serves as a gateway to the mesmerizing and intricate world of bees. By blending compelling storytelling with visually stunning elements, the series not only imparts easily digestible insights but also fosters a deep appreciation for these essential pollinators and the crucial ecological role they play.
I Save Bees Episode: Strength of Bees
I Save Bees Episode: Bees Swarms
I Save Bees Episode: Honeycomb Uses
I Save Bees Episode: Bees Flight Modes
I Save Bees Episode: Overview of Bees
I Save Bees Episode: Wings As Tools
Mini Doc
Urban Bee Rescue & Relocation
I embarked on an immersive journey alongside Southern California's bee rescue experts, delving into the intricacies of their meticulous process in rescuing and rehabilitating bees. Over six captivating days, I closely shadowed this group, capturing compelling content that unveils the remarkable world of bee rescue and relocation, particularly their crucial role in fostering thriving ecosystems on organic farms.
Social Media Through Informative Stories
In my efforts through I Save Bees, I captured the essence of these remarkable creatures through photography and films, creating a vast content library. Alongside ongoing projects with non-profits, I taught beekeeping classes across the US. I also established a thriving online presence for I Save Bees, connecting with the beekeeping community and securing corporate sponsorships. Together, these efforts tell a story of dedication, education, and community impact.
Website Development for I Save Bees
The I Save Bees website was created with a captivating touch, featuring expansive macro photography. This deliberate choice aimed not merely to showcase bees but to immerse viewers in the intricate macro universe of these vital creatures, offering a visually stunning and immersive experience.
On Display at The Big E!
I Save Bees imagery and videos were featured in partnership with the Hampden County Beekeepers Associations’s 2 building locations at The Big E! This collaborative effort had an enormous impact on sales of the product such as honey and wax products.
My content captured the attention of 50k-90k visitors daily for 18 days. All aged audiences experienced live bees at our booths, learned about bees, and purchased bee products with the help of colorful quality imagery of bees in their habitat.
Featured Film!
National Geographic: Advisors Pick!
Guess what? I Save Bees threw its hat in the ring for the National Geographic Expedition Granted Contest, aiming for that tempting $50k for personal expeditions. Although I didn't clinch the top spot, there's something equally exciting to share – my video submission made the cut! Out of all the submissions, the National Geographic Advisors handpicked my video to be one of the top three featured on the contest homepage. It's an absolute honor to be considered among the top picks, and I'm thrilled to have shared my bee-inspired journey with NatGeo!
Supported by our Sponsor Olloclip
One of my proud sponsors is Olloclip, a renowned lens manufacturer for the iPhone since the iPhone 4 era. They showcased my work on their social media platforms, highlighting my achievement of making it to the top three in the National Geographic Expedition Granted Contest. It's an incredible honor to have my work recognized and shared by such an esteemed partner!
TEDx Speaker Collaboration with Sarah Red-Laird
My bee imagery has become a powerful tool, extending its reach to assist educators in connecting with larger and more professional audiences nationwide, among them the esteemed Sarah Red-Laird. In a collaborative effort, I've forged a partnership with The Bee Girl Organization and Sarah Red-Laird, contributing my imagery to enhance her bee business, enrich her bee classes, and accompany her TEDx Talk presentation on the intricate world of honeybees
